Senior Digital Strategist
Collaborative Communications | Washington, DC | March 2016-Present
Collaborative Communications is a full-service communications and PR organization in the education field. I lead and consult on the planning, conceptualization, implementation and execution of client digital projects across the firm.
- Develop a comprehensive understanding of client digital needs and recommend custom digital strategies and solutions from website builds to cross-channel outreach strategies
- Oversee research of allies, competitors and influencers to develop and implement online communications strategies that reach new audiences and activate users
- Mentor junior associates and work across teams to build digital and project management expertise
- Build digital team capacity through understanding of project health, excellence in client services for digital projects and deliverables
- Identify and manage outside consultants and vendors to complete projects as needed